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I only needed to sell 28 copies

Photo credit

I’ve always loved writing, from a young age I would carry a notebook with me and jot down ideas for stories and poems. I would use my computer to type up my work, print it out, and give it a title — like my own little publishing factory.

Although I never wanted to have a career out of writing, the idea of publishing my own book always stayed in the back of my mind. Of course, I knew how difficult it was to get a book published and I’d read all the stories of how hard it was for famous…

How it hurt Coca-Cola, Pepsi, and countless other brands

“Have a Pepsi”
Photo by Tim Mossholder on Unsplash

There’s no such thing as bad publicity. It’s become a cornerstone of marketing, it’s built the foundations for advertising campaigns across the globe and even has equivalents in different languages — in French, ‘succès de scandale’, meaning ‘success from scandal.’

Of course, this statement can turn out to be true for many businesses and their negative publicity can generate millions in sales revenue, but more often than not, bad publicity is the key to failure and it doesn’t care how big your business is.

Ultimo Lingerie

In 1996, Scottish entrepreneur Michelle Mone OBE started MJM International Ltd. with her husband Michael. They…

Why we still haven’t managed to communicate with the people of North Sentinel Island

The Sentinelese tribespeople, 1974 – Photo by Raghubir Singh, Nat Geo Image Collection

North Sentinel Island, in the Bay of Bengal, is home to the Sentinelese people. Located between India and the Malay Peninsula, the island forms part of the Indian Andaman Islands. Being so close to other inhabited land masses, North Sentinel is hardly what we would describe as remote. In fact, the surrounding islands are home to five other tribes that we’ve known about for hundreds of years: the Great Andamanese, the Jarawas, the Onge, the Shompen, and the Nicobarese. The only difference in the Sentinelese case is that they don’t want to know about us.


The first recorded contact with…

And she responded, sharing her experience of a lifetime of racism.

On the left sit two TV presenters, while on the right sits a woman ready to answer questions. Underneath there is a bar saying, “Health Headlines with Dr Zoe”.
Photo: ITV/Twitter

During Thursday morning’s episode of the British daytime talk show ‘This Morning’, presenter Eamonn Holmes got himself into a lot of trouble internationally for telling a black guest that her hair reminded him of an alpaca.

The woman on the receiving end of the controversy was Dr. Zoe Williams, a TV and media personality in the UK who rose to fame after appearing in the television show ‘Gladiators’. She is a regular guest on This Morning and frequently features in health and wellbeing segments, taking calls from viewers and offering advice on how to fix their medical problems.

The comment…

The airline nearly put itself out of business and is still suffering the consequences.

An American Airlines plane is seen flying through the air.
Photo by Jan Rosolino on Unsplash

In 1981, the American airline industry was going through some drastic changes. After the introduction of the Airline Deregulation Act 1978, American Airlines reported a loss of $76 million.

They needed to gather some capital for expansion but interest rates were at an all-time high so instead, the company’s directors decided to use their customers to raise the funds.

Someone in the marketing department had a great idea: they would issue a lifetime free first-class pass to their wealthiest customers. It was to be completely limitless, with no terms and conditions attached. The person holding the pass could fly at…

Travel. Italy. Mindful Traveling.

The story of how I travelled internationally for less than the price of a cup of coffee.

An aircraft flying in the blue sky, as viewed from the ground.
Photo by Jordan Sanchez on Unsplash

First and foremost, I love to travel. Whenever I’m going on vacation, I spend hours trawling through flight comparison sites trying to find the absolute best price. We all do, right?

It was November 2019, I was living in London as a student and I was dreaming of a trip abroad. The rain pelted against my kitchen window and as I looked out at the street below, all I could see was the dim, butter-yellow glow of the street lights flickering into life. The wind was howling and the brown, lifeless tree branches were being ripped off their stalks with…

This 12-step plan allows me to zone out and completely relax.

Photo by Fernando @cferdo on Unsplash

A couple of years ago, when I was at school, our teachers would dedicate 30 minutes every week to teach us about life. Usually, they would bring in guest speakers from different colleges and universities or people from the world of finance, to educate us on life beyond the classroom.

However, one day they told us they had arranged something different — they had found a man who specialised in reducing anxiety by using a number of methods and techniques related to hypnosis. …

Here’s what happened.

A range of Huel products, including powders, shakes, bars and a reusable container.
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If you don’t know what Huel is, it is a company which sells nutritionally complete shakes. They can be taken in addition to a meal or as a complete meal replacement and contain all the nutrients that we need for a healthy, balanced meal. The shakes are also gluten free, vegan and sustainably sourced.

A common misconception is that Huel is only for people who are looking to diet and lose weight, however many people actually find them beneficial to keep track of their calorie intake as each shake contains exactly 400 calories each. …

The story of the Europa Hotel in Belfast, Northern Ireland

The Europa Hotel from street level.
The Europa Hotel, Belfast / Photo by author

Belfast, the capital city of Northern Ireland was torn apart by sectarian conflict during the 1960s, 70s, and 80s. The Protestant unionists wanted Northern Ireland to remain a part of the United Kingdom while Catholic republicans wanted a united Ireland, north and south.

Fighting broke out and more than 3500 people, including innocent civilians, were killed during the three-decade-long conflict known as The Troubles. Over 16,000 bombs exploded across N.I. from both sides and the violence spread to Dublin, Ireland, and London, U.K.

Amid the violence, one building stood strong in the centre of Belfast and represented a symbol of…

Here’s what happened, with proof.

My statistics for the last 30 days / Screenshot by author

At the end of 2020, I decided to take a break from publishing my work on Medium and instead spent time focusing on writing quality articles to save up for later. I heard that publishing consistently was the key to earning more money and I simply wasn’t able to keep up the pace.

January 2021 rolled around and I had successfully written and saved over 35 articles in my drafts, edited and ready to be published immediately. …

Liam Hunter-Bailey

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